ArchelWhat a visitor sees
A question gets an answer. You get the enquiry.
Most visitors leave a website without asking the thing they came to ask. The agent answers it there and then, and passes you the details of anyone who wants to go further.
On a service company's website
This is an illustration, not a real customer conversation.
See it on your own pages
An example only tells you so much. The useful test is your own site, with your own questions.
- We build a demo on a copy of one of your pages
- It is unlisted and marked as a demo
- You ask it the hardest questions your customers ask you
- If you say no, we take it down
How it works
Three steps. Your website doesn't change.
- We build what it knowsFrom your website, plus a sheet you approve: prices, stock, the areas you cover and your opening hours.
- One line of code goes on your siteYou or your web person add it. Nothing else on the site is touched.
- Enquiries reach you, and we keep tuningEach enquiry comes to you by text and email. Every month we read the conversations and improve the answers.
Works on the site you already have
We don't need to host your website or rebuild it. The agent sits on top of what is there.
You approve what it can say
The sheet is yours. If a price, a product or an area isn't on it, the agent doesn't offer it.
What it does and doesn't do
Clear about what it is. Clear about what it won't do.
An agent that guesses is worse than no agent. These four rules are built in from the start.
It says it is AI when it opens
Nobody is led to think they are talking to a member of your staff.
It quotes prices only from your approved sheet
If a price isn't on the sheet, it says so and takes the question to you.
It hands over to a person when it isn't sure
It takes the visitor's details and the question, and sends both to you.
It gives no regulated advice
Legal, financial and medical questions go to a person. The agent does not answer them.
Who it suits
It needs visitors to talk to. If you don't have them, we'll say so.
A good fit if
- Your website already gets real traffic
- Visitors ask questions a website can answer: prices, stock, areas, hours
- An enquiry is worth following up
Not a fit if
- Your site has almost no visitors. An agent can't answer people who aren't there
- Most questions need a professional's judgement, not a fact from a sheet
- Nobody is available to pick up the enquiries it sends
If the problem is that not enough people find you in the first place, an agent won't fix it. For a local service business, Archel Systems is the better place to start.
Data
Your visitors, your data.
The agent talks to your customers on your website, so the data is yours and the responsibilities are written down before it goes live.
You are the data controller
You decide what is collected and why. Archel is the processor and acts on your instructions.
A written agreement
A data processing agreement between your business and Archel is signed before the agent goes on your site.
A line in your privacy notice
We give you the wording, so visitors can see that an AI agent handles their questions and what happens to what they type.
A retention limit
Conversations are kept for a set period agreed with you, then deleted.
Questions
Before you try it.
Do we need a new website?
No. The agent goes on the site you have, with one line of code. Nothing else changes.
Will visitors know they are talking to AI?
Yes. It says so when it opens.
What happens when it doesn't know the answer?
It says it doesn't know, takes the visitor's details and sends the question to you. It doesn't guess.
How does it know our prices?
From a sheet you approve. If a price isn't on the sheet, the agent won't quote it.
What if our prices, stock or hours change?
The approved sheet is updated and the agent answers from the new version. We also read the conversations every month and tune the answers.
Can we see it working before we decide?
Yes. We build an unlisted demo on a copy of one of your pages, marked as a demo. If you say no, we take it down. Book a call to set it up.
Our site gets very few visitors. Is it worth it?
Probably not yet. If it's you and a small team, and customers find you locally, our ready-made systems for local businesses are the right place to start.
Can the agent do more than answer website questions?
That is a different job. If you want AI working inside the business as well, start with the AI audit, or see how we scope bespoke AI builds.